Frequently Asked Questions

We understand that it might be a little confusing trying to fully understand what we are about and what we do. We know someone will want to know what that little swirly thing is on our logo and why we use a lowercase "u" to spell uclick. Therefore, here are our Frequently Asked Questions -- they should be useful for potential clients and creators.




GENERAL QUESTIONS

What is uclick?
uclick is a leading content service provider on the Web representing such household brands as "Doonesbury," "Garfield," "Dear Abby" and "News of the Weird." We find, develop and produce content for our network of entertainment-based sites or for sale to other Web sites. Our mission is to grab users for you -- and help you hold them. See the About Us section for more information.

How long has uclick been doing this?
uclick was established in 1994 as the New Media division of Universal Press Syndicate. Based on the success of Universal New Media, we established a new, separate entity in February 2000.

Why is uclick spelled with a lowercase "u"?
We've recently solidified the usage specifics for the name uclick. uclick should be written in all lowercase letters, even when beginning a sentence. uclick, as filed with the State of Missouri, is "uclick, LLC" with a comma and no periods.

What is the the little swirly thing on your logo?
The little swirly thing is a unique design that rests inside the "u" in uclick. If you look at it closely, you will see that the logo resembles a mouse (for your computer that is). Hence, "uclick."



CONTENT DELIVERY

What is uclick delivery?
Standard uclick delivery is a four-step process: (Check out the Flash demo!)

  • Client's Feature Template - A client uses the uclick administration tools to construct a page template. The template is only built once. The template resides on uclick's server and is used to build the client's feature pages.
  • uclick Content - Content, which is stored on uclick's servers, is updated daily.
  • uclick Engine - Each night, the engine combines the template with the content to create a feature page.
  • Completed Feature Page - This page resides on the uclick server. It is the page a user sees when they click on a link on a client's site to see one of our features.

Are there any alternative delivery methods?
Yes. In addition to standard delivery, uclick offers delivery of static features directly to client Web sites through FTP delivery. uclick also offers an enhanced delivery method currently used for animated content.

Will my content be automatically updated?
Yes. However, some features do not have daily frequencies. If you are interested in a specific feature, check to see how often it updates. A feature that says 7x weekly will update daily, a feature that says 3x weekly will update three times per week, and so on.



GETTING CONTENT

Can I put your comics on my Web site?
Yes you can! Our dedicated sales team can help you put our syndicated content on your Web site. Click here to learn more about how to get content.

How do I sign up for content?
Simple. All you have to do is complete the online form and one of our content consultants will handle the rest of the process, which consists of signing a contract and setting up your site for content delivery.

Can you sell Calvin and Hobbes?
Sorry. Bill Watterson has retired and does not have any desire to sell his comics online. You can view classic Calvin and Hobbes comics on http://www.uComics.com.

Can I link to your Web site?
Yes, you can! Click here for more info.

What content formats do you offer?
We offer all content formats from text to graphics to animations to audio/video.

Can you give me an estimate of how much your content costs?
Rates depend on the popularity of the feature and the number and circulation of Web sites expressing an interest in the feature. Our expert Sales staff can help you determine the cost and the best type of content for your site. Click Here.

Can I use this strip for a work presentation or personal use?
Click here to request a permissions agreement to use our content.

Can I put your content on my intranet site?
Click here to request a permissions agreement to use our content.

Do comics come in color every day, or just Sunday's edition?
Most comics, with the exception of editorial cartoons, come in color every time they are published.

How long does it take to get set up?
Set-up can take as little as 72 hours from the time you sign up to the time you receive your content on your Web site.



CONTENT SUBMISSIONS

Can I put my content on your site?
We're always looking for exciting, new content. Click here for submission guidelines.

Does uclick accept all content submissions?
Unfortunately no. uclick is dedicated to signing new and established creators who have the potential to develop strong, loyal audiences and generate significant revenue both online and offline.

Do I need a Web site to submit my content?
No. You may submit your content in hard-copy form as well. We prefer four to six weeks of samples of a proposed feature so that we can judge the quality and consistency of your work. As long as the material is clear and easy to read, it may be submitted in any form. Do not send originals. Please keep your submission compact.



POTENTIAL CREATORS

My company has an established brand name and lots of traffic on our Web site. What can uclick do for us?
You can never have too much traffic on your site. uclick can give you more entry points to your content through our existing client base. We can also provide an additional source of revenue from an existing product. Through Andrews McMeel Universal, you can also take your major brand and turn it into products like books, calendars, etc.

Why do I need uclick to distribute my content, when I could do it alone and keep all the revenue for myself?
uclick has a dedicated sales force and active representation in the market. We also have experience building brands, an immediate client base and a network of sites. It's easier for us to sell you than for you to sell yourself. Additionally, we have invested significant resources to build and maintain an infratructure, all of which can be leveraged to support your brand. This way, you can spend your dollars and valuable human resources on building the content rather than the infrastructure.

How much will it cost me if I am accepted as a new creator?
Nothing. That's the best part. uclick is designed to be an additional revenue stream for you.

I currently have my own Web site. Will uclick host it?
uclick has the capability to host your Web site and will discuss this possibility if you are accepted as a creator.

Will uclick edit my content?
Different features require varying amounts of editorial attention. If your content is controversial in nature, uclick may edit the content for syndication and legal purposes. In addition, any time a piece of content features text, we want to ensure a consistent style and standard of quality. uclick adheres to "The Associated Press Stylebook and Briefing on Media Law."

Can we host our own content on our servers?
Yes. If you care to host your own content, you may use the FTP delivery method.

Is there an affiliate program for our product?
Not currently.

Can you give me any ballpark figures on how much I'll make in, say, the first year? Or, can you tell me how much clients will pay for my content?
Rates depend on the popularity of the feature and the number and circulation of the Web sites that carry that particular feature. Generally, our contracts provide for a division of revenue with the creator, after the deduction of production costs.

What will happen to my own self-syndication efforts if I sign an exclusive contract with uclick?
You can continue to sell, but we will be your only OUTSIDE representation. We can work out the details so we don't bump into each other in the market.

Can uclick get me syndicated in print?
Our relationship with Andrews McMeel Universal is a friendly one and we will put your brand in front of them for consideration across the company. uclick, as your partner in this business, will actively promote you and your brand to the division and companies within AMU (i.e. Universal Press Syndicate). If AMU decides not to take your feature, you can take it to another company for consideration.

How long is the term of the contract with uclick?
We want you to be happy with uclick as a partner, and we will work with you to develop a positive, productive relationship. Because it takes time to establish a brand with an online audience, we will establish a contract term that is of an appropriate length to ensure that you and our clients have the best opportunity possible to develop ongoing relationships with online readers. As your online business partners, our goal is to support the development of your content online, to your satisfaction. We will work with you to ensure that this happens.

What kind of marketing and public relations efforts can I expect from uclick to get the word out about my feature?
The cost of marketing materials is split between the creator and uclick. We will also actively promote your feature through trade shows and the direct efforts of our sales force.

Will I have a say in where my content is sold?
We have a morality clause that we follow and we will enforce that clause regardless of who is distributing your content. We let our clients select the content they want for their site. This may mean that your content may be sold with another creator's material. We may package your content with another creator's, but your content will always maintain its branding and integrity.

If uclick syndicates my feature, and later, I come up with another content idea, will I need to renegotiate my contract?
It will not be necessary to negotiate a new contract. We are here to work with you and develop your content to get the widest exposure on the Web.



CONTACT

How do I contact you?
We encourage you to contact us with any questions, comments or suggestions you may have. You can reach a live consultant by calling us at 1-877-6UCLICK (1-877-682-5425) between the hours of 8:00 a.m. and 5:00 p.m. CST Monday through Friday.

Visit our Contact Us page any time of the day for questions/comments.

Or feel free to e-mail us any time of day at:
sales@uclick.com - Sales
content@uclick.com - Content Acquisitions
webmaster@uclick.com - general or technical questions

We will personally respond to your inquiry within two business days.

Of course you can always write to us at:

uclick
4520 Main
Suite 500

Kansas City, MO 64111



ADVERTISING

Can I advertise on the uclick Web site or in the uclick Network?
Yes, we do accept advertising. Click here to learn more.



ADDITIONAL QUESTIONS

I have read all of the FAQ information and I still have a question. What do I do?
We are happy to answer any questions you have! Contact us!


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