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Feature Type:
Lifestyle

Frequency:
Updated 1x weekly

Target Audience:
People interested in celebrities, entertainment, pop-culture

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We are all fascinated by celebrities. Even if you're not a betting person, there's some kind of guilty pleasure in speculating about the lives of the rich and famous. We all indulge in a little snicker or sharp aside about a celebrity now and then ... and who hasn't casually challenged co-voyeurs about the probable length of a marriage, or the outcome of a reality show?

It's about time, then, that we got some professional guidance in our "how much you wanna bet?" escapades. Benjamin Eckstein is president of America's Line, a daily syndicated odds column that appears in nearly 150 newspapers across the United States and Canada and reaches a readership of more than 10 million. His new weekly column, Hollywood & Line, turns odds on their head with lines on everything Tinseltown.

Hollywood & Line is entertainment, a fun way for readers to keep a close eye on the comings and goings of the stars of movies and television. It's a natural addition to your entertainment pages or your TV listings. Hollywood & Line is just the needed zing for the pop culture fans among your readers.



Sample Column

HOLLYWOOD & LINE by Benjamin Lee Eckstein


What will Tom Cruise buy Katie Holmes for their silent Scientology birth:

Pacifier ...................... 5/1

Duct tape .................... 10/1

L. Ron Hubbard mouth guard ... 25/1

Between the Lines: If you are a Scientologist and a woman, and are getting ready to give birth, mum is the word, as in no noise. So Tom is shopping for Kat in the binky aisle. This is the preferred method. Duct tape? If Kat's labor is long and painful, and she starts screaming about renouncing all that is Scientology. L. Ron Hubbard mouth guard? A long shot, and to be used only in the case of multiple births.


Who will be the next American Idol:

Chris .................. 2/1

Katharine .............. 2/1

Taylor ................. 5/2

Kellie ................ 12/1

Elliott ............... 15/1

Paris ................. 15/1

Ace ................... 20/1

Bucky ................. 50/1

Between the Lines: Was that Kenny Rogers helping the idols, or just his voice implanted into a new person? In any case, the country theme was a total bust for most of the kids, but Chris Daughtry and Katharine McPhee were clearly the cream of the crop. Kellie Pickler caught a nice break with the country theme, but Elliot and Paris slipped a few notches. As for Ace, his "trademark" falsetto is starting to get REALLY annoying, and he's on very thin ice. Not as thin as Bucky, who is our choice to get the dreaded hook.

What will be the highest grossing movie this weekend?

"The Benchwarmers" ............. 2/1

"Take the Lead" ................ 3/1

"Lucky Number Sleven" ......... 20/1

Between the Lines: Putting David Spade and Rob Schneider together in "Benchwarmers" with the guy from "Napoleon Dynamite," Jon Heder, is box office magic. You capture the 30- to 40-something "Saturday Night Live" crowd, plus reel in all the Mormons with BYU alum Heder. Antonio Banderas will not go down without a fight in "Take the Lead," but this ain't "Zorro," and there's no Catherine Zeta-Jones to prop him up. As for the "Lucky Number Sleven," we love Bruce Willis and Lucy Liu, but if they couldn't even spell it right, why bother?


Which team will win the Amazing Race?

B.J. and Tyler .................. 2/1

Eric and Jeremy ................. 5/2

Monica and Joseph ............... 5/1

Ray and Yolanda ................. 8/1

Lake and Michelle .............. 10/1

Fran and Barry ................. 20/1

Between the Lines: B.J. and Tyler are happiest hippies we've seen in 40 years. But don't let the long hair, beards and pungent odor throw you off -- this duo is on a straight line to the finale. If Eric and Jeremy can focus on the race and not the chicks, they can hang. Monica and Joseph, or MoJo, are TOO emotional; Ray and Yolanda are TOO cheap (they can't buy a map?); Lake and Michelle have TOO much venom; and Fran and Barry are just TOO stinkin' old.



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